Integrated marketing communications strategy consultant

  • Shenzhen, Guangdong, CN

    Shanghai, Shanghai, CN

  • Consulting
  • Professional

Integrated marketing communications strategy consultant

  • Shenzhen, Guangdong, CN

    Shanghai, Shanghai, CN

  • Consulting
  • Professional

Introduction
At IBM, we know that transformation drives change, and it is in our DNA to continuously transform. Our Business Transformation Consultants help drive large scale change that spans IBM business units and geographies. As a part of this team, you will have the unique opportunity to be a part of driving IBM’s ongoing transformation as a company that continuously innovates and leads the market.

Your Role and Responsibilities
• Develop brand integration marketing communication plans based on brand strategy.
• Create compelling content that resonate with target audiences and reinforce brand identity.
• Develop and execute communication campaigns across multiple platforms.

CNJOBS25


Required Technical and Professional Expertise

  • • 4-6 years’ planner experience in a brand communication agency preferred
    • Strategic thinking and have a deep understanding of brand strategy.
    • experience in executing communication plans and leading integrated marketing campaigns.
    • Experience in planning content themes, communication strategies, KOL strategies, operational strategies, and social media tactics
    • Ability to work collaboratively with cross-functional teams and drive projects to completion.


Preferred Technical and Professional Expertise
• 4-6 years’ planner experience in a brand communication agency preferred

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About IBM

IBM’s greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.

Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we’re also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business.

At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it’s time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

Détails clés de l’offre

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